It is where people work
Copilot is built into Windows, Edge, Microsoft 365 and Bing. People ask it questions in the middle of their day, not only when they sit down to research.
Free Microsoft Copilot rank tracker
Copilot is built into Windows, Edge and Bing, so people ask it things in the middle of their day. Sophyx doesn't track Copilot, so here is how to check it by hand. The free check covers ChatGPT and Gemini, and its fixes help on Copilot too.
Free. No signup, no card.
Is there a free Copilot rank tracker?
Yes, in two parts. You can check Copilot yourself: ask it what your customers ask and note who it names and links. Sophyx's free check does this for you on ChatGPT and Gemini, and the fixes help on Copilot too, since Copilot leans on Bing, as ChatGPT's web search mostly does. Sophyx does not track Copilot itself.
What a Microsoft Copilot answer can look like
A customer asks Microsoft Copilot for a business nearby. This is the kind of answer they get, and where you want to be in it.
A customer asks Microsoft Copilot
Example
Which auto repair shops near Quinpool Rd are good?
Microsoft Copilot
Here are some well-reviewed auto repair shops near Robie St and Quinpool Rd, Halifax:
- 1.Quinpool Auto Care: brakes and tires, free estimates
- 2.North End Garage: Saturday hours, loaner cars, 4.8 starsYou
- 3.Harbourside Motors Service: European cars, six service bays
You're named second. Quinpool Auto Care is named first.
What the free check gives you
- What ChatGPT and Gemini say when customers ask for a business like yours
- Which competitors they name instead of you
- What the answers get wrong about you
- A short list of fixes, which help on Copilot too
Sophyx tracks ChatGPT and Gemini, including Google AI Overviews. It doesn't track Microsoft Copilot, so check it yourself with the steps here.
Check Microsoft Copilot yourself
- 1.Open Copilot and ask a question your customers ask, such as “auto repair near Quinpool Rd”.
- 2.Note whether you are named, in what place, and who else is.
- 3.Search the same words on Bing. If you are missing there, start with Bing Webmaster Tools.
- 4.Ask two or three more questions, and check again in a week. Answers change.
What makes Microsoft Copilot different
Each assistant picks names for its own reasons. Knowing them tells you what to fix first.
Bing feeds the answer
Copilot leans on Bing's index. Many businesses have only looked at Google and are thinner on Bing than they think. Bing Webmaster Tools is worth a look alongside this check.
Fewer businesses watch it
Most AI visibility work stops at ChatGPT, so Copilot is often less crowded, and one of the easier places to get named.
After the check
The check shows where you stand. Sophyx then writes the fixes, labels your facts so AI can read them, and publishes everything on your own website once you approve. Clear pages and facts that agree help on every assistant, Microsoft Copilot included.
Read why AI skips your brand for how the diagnosis works, see how Sophyx works, or look at the full platform.
Check the other assistants too
Assistants often disagree. Being named by one and missing from another is common.
Free Perplexity checker
Is there a free Perplexity rank tracker?
Free Claude checker
Is there a free Claude rank tracker?
Free Google Gemini checker
How do I check if my brand appears in Gemini or Google AI Overviews?
Also: free ChatGPT mention tracker · free brand AI visibility checker · all free tools
Questions people ask
Is there free Copilot rank tracking software?
You can check Copilot yourself for free: ask it your customers' questions and note who it names. Sophyx's free check covers ChatGPT and Gemini, with thirty prompts re-checked every two weeks. Sophyx doesn't track Copilot, but the fixes help there too.
How is Copilot ranking different from Bing ranking?
Bing ranks pages. Copilot writes an answer that names a few businesses. A good Bing ranking helps, because Copilot leans on Bing, but plenty of pages rank on Bing while their business is missing from the Copilot answer above them.
Does optimising for Copilot help my Bing SEO?
Mostly, yes. Pages crawlers can reach, correct schema and clear facts help both. That overlap is why Copilot is often one of the easier assistants to improve on.
Which engines should I track alongside Copilot?
Check Copilot next to ChatGPT, Gemini, Google AI Overviews, Perplexity and Claude. They often disagree, and that tells you whether a problem is with one assistant or with how your business is described everywhere. Sophyx tracks ChatGPT and Gemini, including AI Overviews; the rest you can check by hand.
Does AI know your business?
Find out for free. You get the answers ChatGPT and Gemini give about you, and the first things to fix. The same fixes help on Microsoft Copilot.