Sources decide who gets named
Perplexity searches the web each time it answers and builds the answer from what it finds. If a page it trusts for your area names a competitor and not you, the competitor gets your spot.
Perplexity answers with a few names and shows the sources behind them. Sophyx doesn't track Perplexity, so here is how to check it by hand. The free check covers ChatGPT and Gemini, and its fixes help on Perplexity too.
Free. No signup, no card.
Yes, in two parts. You can check Perplexity yourself in a few minutes: ask it the questions your customers ask, and note who it names and which sources it cites. Sophyx's free check does this work for you on ChatGPT and Gemini, and the fixes it finds (clear pages, facts that agree, mentions on trusted sites) help on Perplexity too. Sophyx does not track Perplexity itself.
A customer asks Perplexity for a business nearby. This is the kind of answer they get, and where you want to be in it.
A customer asks Perplexity
Example
Which dentists near 17th Ave SW are taking new patients?
Perplexity
These dental clinics near 17th Ave SW and 4th St SW, Calgary are currently accepting new patients:
Sources
You're named first, and your own website is the first source.
Sophyx tracks ChatGPT and Gemini, including Google AI Overviews. It doesn't track Perplexity, so check it yourself with the steps here.
Each assistant picks names for its own reasons. Knowing them tells you what to fix first.
Perplexity searches the web each time it answers and builds the answer from what it finds. If a page it trusts for your area names a competitor and not you, the competitor gets your spot.
Perplexity can name you without linking your site, or link your site while naming someone else. They need different fixes, so check both.
Because it searches live, one new “best of” list can change who gets named within days. One check shows today. Checking again shows the trend.
The check shows where you stand. Sophyx then writes the fixes, labels your facts so AI can read them, and publishes everything on your own website once you approve. Clear pages and facts that agree help on every assistant, Perplexity included.
Read why AI skips your brand for how the diagnosis works, see how Sophyx works, or look at the full platform.
Assistants often disagree. Being named by one and missing from another is common.
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Find out for free. You get the answers ChatGPT and Gemini give about you, and the first things to fix. The same fixes help on Perplexity.