A generative engine optimization service that ships the work

Q: What does a GEO agency do?

A: It changes the sources a generative engine reads about you, so the answer it writes is accurate and names you. Sophyx tests the questions, finds the answers that name a competitor, writes the correction, and publishes it live on your own domain.

Generative engine optimization is the work of getting an AI assistant to describe and recommend your business correctly. Sophyx runs it as a service: we test the questions your buyers ask, find where the answer names a competitor or gets a fact wrong, then write and publish the correction on your own domain with the structured data the assistant needs to quote it. Engagements start with a scoped sprint and move to a monthly cycle.

See which answers skip you GEO compared with SEO

A scoped first sprint, then a monthly cycle
Corrections published on your domain, with the structured data to match
Before and after answer text, not an index score

A GEO agency whose deliverable is a live page, not a slide. Canadian company, Canadian hosting. Your data stays in your own silo, with no cross-tenant learning.

A generative engine writes one answer. You are either in it or you are not.

There is no page two to climb to. The engine reads a handful of sources it trusts, synthesises one answer, and moves on. Optimising for a ranked list does not reach that mechanism, which is why teams with good SEO still find themselves missing from the answers their buyers read.

The engine cannot verify a claim about you, so it uses a competitor's page instead.

Two third-party sources disagree about what you do, so the engine picks neither.

Your best page says the right thing in a form nothing can extract.

See what AI says about you now

What a GEO engagement actually delivers

Every platform in this category ends at a recommendation you still have to implement. Read from each vendor’s own published pages on 19 September 2026, none of them can put a page live on your domain. That is where our work ends.

Corrected pages written to be quoted, live on your own domain

Per-page JSON-LD so a claim about you is verifiable rather than inferred

A generated llms.txt and robots.txt pointing crawlers at clean content

Your brand knowledge graph, so entities and relationships are explicit

Third-party source conflicts identified and, where possible, corrected

The same prompt set re-run on a cycle, with the answers compared

How the engagement runs

About 30 minutes to set up and about an hour a month to run. You approve every draft before it goes live. Nothing publishes on your behalf without a yes.

1
Fix the prompt set
We agree the questions your buyers actually ask. Not invented prompts with your brand name in them, which tell you nothing about demand you do not already own.
2
Record the baseline answers
Every answer captured as text. Who is named, what is claimed about you, and which sources the engine leaned on.
3
Name the cause of each miss
A missing page, an unverifiable fact, a contradictory third-party source, or content an engine cannot parse. Each miss gets a cause, not a severity score.
4
Write and publish the correction
Draft, your approval, then live on your domain with structured data. This is where a GEO engagement usually stops elsewhere and where ours continues.
5
Re-run and compare
Same questions on a cycle. You read the new answer next to the old one, and we report which assistants sent visits to the pages we shipped.

Start scoped, then run it monthly

Sprint one, fixed scope

Prompt set agreed and baselined, answers captured as text
Every answer that currently names a competitor, listed
A named cause for each miss
First corrections written, approved and published
JSON-LD and llms.txt live on the pages we touched

Then monthly

Prompt set re-run, answers compared to the baseline
New corrections written and published each cycle
Competitor displacement tracked question by question
Knowledge graph kept current as the business changes
A weekly working session with our technical team

What we guarantee

Publish everything we write. If no major AI assistant has sent you a measured visit in 14 days, we keep working at no cost. If you are not showing up in at least one AI engine after 30 days, you get your money back.

See platform pricing

Who this is built for

Founder-led teams

Owners get the calls an assistant was sending to someone else, without hiring anybody to chase them. About 30 minutes to set up and about an hour a month to run. No new hire, and no retainer whose output you cannot read.

Agencies and consultants

Agencies add a line their clients can see in the calendar, across every client, without adding headcount. White-label reporting, every engine on every tier, and a weekly working session with our technical team so delivery never sits on one person.

In their words

What the people who run this say

I've been spending more time with Sophyx lately, and one thing I really like is that it does not just tell you “AI search matters.” It actually shows you where your brand stands. For years, SEO was mostly about ranking on Google. That still matters. But now businesses also need to ask: “Does AI understand my brand well enough to recommend it?” That is where tools like Sophyx become very useful. AI search is still early, but I think this is where a lot of visibility work is heading.

Mark O'Coin

SEO & AEO Strategist, Owner, Motif Design

Questions people ask before they buy

What is a generative engine optimization service?

It is ongoing work to change what generative AI engines say about your brand. The engine builds its answer from sources it trusts, so the job is to correct those sources, add the facts it is missing, and publish them in a form it can parse. A service does that work for you rather than handing you a list of recommendations.

What is the difference between GEO and SEO?

SEO competes for a position in a list of links. GEO competes to be the source quoted inside a single generated answer. The same page can win both, but the levers differ: SEO rewards links and authority, GEO rewards clear factual statements, structured data and consistency across the sources the model reads.

Do I need a GEO agency, or can I do it myself?

The measurement is free forever on our platform, so you can diagnose it yourself. The reason people hire it out is the implementation: writing the corrections, generating the structured data, and publishing on a cycle. If you have a person who will do that every month, do it yourself. Most of the teams who call us do not.

How do you measure a GEO engagement?

By coverage on a fixed set of questions, re-run on a cycle, and by the answer text itself. We record which prompts return your brand before we start, and show the same prompts after. That is a before and after you can read, not an index score.

Is a GEO agency the same as an AEO agency?

In practice yes. GEO is framed around generative engines and AEO around direct answers and citations, and the underlying work is the same. We do not sell them as two services, and anyone charging you twice for the two labels is selling vocabulary.

See what a generative engine says about you before you hire anyone

Thirty prompts, re-checked every two weeks, free forever on the free plan. No card. See which answers name a competitor before you talk to anyone.

See which answers skip you Send us your domain instead